Manager Digital Performance and Delivery
at Canadian Federation Of Independent Business

Job Description

We are looking for a Manager, Digital Performance and Delivery – Remote!

Are you a hands-on digital leader who enjoys guiding teams while also contributing directly to delivery? Are you passionate about creating high‑quality digital experiences that drive meaningful results?

At CFIB, your work supports small businesses in your community and across the country. You'll have a hand in shaping the economy and future of the country. You will be independent through flexibility and accountability, so you can live and work at your best. You will join an organization that is collaborative and supportive, where more than 90% of employees agree it's a great place to work. You will work closely with colleagues both locally and across the country – building upon synergies and learning from one another. You make a difference when you work at CFIB. 

We have an exciting opportunity for a full-time position as a Manager, Digital Performance and Delivery. We offer flexibility in working conditions: you can work from one of our offices located across the country on a hybrid work model or you can work fully remote.

 

What will you do?

Reporting to the Vice-president, Digital and Delivery, and working very closely within the agile delivery environment, you will be responsible for delivering high-quality digital experiences that support organizational goals while leading and developing a high-performing digital team.

This role balances people leadership, hands-on execution, and technical expertise. The successful candidate is equally comfortable setting direction, rolling up their sleeves to deliver, and coaching others to do their best work. This role also requires digital acumen, a pragmatic agile mindset, and the ability to translate strategy into outcomes.

Responsibilities:

• Lead, coach, and develop a multidisciplinary digital team including content, UX, marketing operations, and analytics
• Translate digital and organizational strategy into clear priorities, roadmaps, and measurable outcomes
• Support the planning, delivery, and optimization of web, content, platform, and campaign initiatives
• Ensure all digital solutions are user-focused, data-informed, technically sound, scalable and accessible
• Provide hands-on leadership by contributing to digital work, solving delivery challenges, and ensuring quality across channels
• Serve as a senior digital subject-matter expert to internal stakeholders
• Foster a collaborative, trust-based, agile culture focused on continuous improvement
• Communicate digital recommendations clearly, aligning cross-functional stakeholders around shared outcomes
• Write, review, and refine content across digital platforms, ensuring strong SEO, brand alignment, and user experience
• Collaborate to produce multimedia content that enhances engagement
• Plan, execute, and optimize multi-channel digital campaigns to drive engagement, acquisition, and conversions
• Monitor performance metrics and provide insights for continuous optimization
• Lead change management for new digital processes and tools, including enablement and training for stakeholders
• Test and adopt new tools, AI capabilities, and emerging technologies to improve digital performance
• Partner closely with IT and internal teams to deliver integrated digital initiatives
• Maintain a digital marketing calendar aligned to organizational priorities and key milestones

What makes a successful Manager, Digital Performance and Delivery?

• 8+ years of experience in digital roles with increasing responsibility, including ownership of digital performance or delivery functions.
• 5+ years of experience in digital marketing, content creation, or digital communications.
• Strong hands-on expertise with digital marketing platforms, UX, analytics, and performance optimization.
• Deep experience in content creation, SEO, inbound marketing, social media, paid media, email marketing, and multimedia design.
• Solid understanding and experience of software development processes and digital optimization.
• Strong analytical skills with experience in reporting, measurement, and conversion tracking.
• Proficiency with HubSpot, Google Analytics, CMS platforms, and major social media and marketing tools.
• Proven people management experience, including leading, coaching, and developing direct reports.
• Experience working in agile or hybrid delivery environments, partnering closely with cross-functional teams.
• Excellent written and verbal communication skills in English; French is an asset.
• Demonstrated ability to manage multiple, competing priorities and drive projects from strategy through execution.
• Ability to translate technical concepts into clear and actionable insights for non-technical audiences.
• Basic knowledge of HTML, CSS, and UX/UI principles is a plus.
• Occasional availability outside business hours for deployments or urgent needs.

What do we offer?

• Salary Range: $80,000 – $90,000
• Career advancement
• Flexibility
• Supportive leadership
• Training and development
• Benefits/Health and Wellness

CFIB has a diverse workforce and is committed to providing accommodation for people with disabilities through the interview process and while employed. If you require accommodation, please let us know and we will work with you to meet your needs.

As Canada's largest association of small and medium-sized businesses, CFIB is in business to provide independent business with the resources they need, to give them more value, and to have their voice heard at all levels of governments.

Connect with us and find out why more than 90% of employees agree that CFIB is a great place to work!

Be a part of the solution and apply today!